Greenleaf Foods occasionally partnered with restaurants across the U.S. and Canada to bring its plant-based products into new dining environments.
I created campaign materials supporting these brand collaborations.
I created these social graphics for a one-day Lightlife and KFC promotion in Toronto, working with the campaign lockup and food photography provided by KFC.
The promotion sold out before the end of the day
For Field Roast’s partnership with Starbucks, I designed a digital menu board promoting a breakfast sandwich featuring Field Roast sausage and Chao cheese. The layout brings Field Roast’s visual identity into the Starbucks environment while giving the collaboration a clear presence across two screens.
The two-screen design was built to function within Starbucks’ existing digital menu system, balancing the campaign imagery and messaging with the surrounding menu content.
I adapted the campaign into a single vertical digital menu board, restructuring the imagery and typography for the narrower format.
