These boards were part of a typical shop configuration and appeared earlier in the ordering line, presenting the core sandwich and salad menus alongside rotating promotional content.

Every new quarter typically brought a new menu or seasonal campaign. I would animate the new features and coordinate with our digital menu board vendors to make sure they had everything needed to update the creative across shops.

Some shops required custom menu configurations based on their physical setup.

This location did not have the typical two-screen arrangement, so the menu content had to be consolidated onto a single screen while still leaving room for rotating promotional creative. I designed and animated the Meal Deal and Cheesesteak features shown here in After Effects.

Positioned near the end of the ordering line, the dessert boards promoted cookies, shakes and other treats alongside animated promotional content.

For the Short Shakes feature, I developed the typography and created the final animation in After Effects.